What do customers really want from you?

admin/ September 8, 2017/ Business/ 0 comments

When prospecting for new business, there are different conversations required to suit different situations so chatting during a network event is different from pitching an elevator speech in the proverbial elevator because your potential customers are different. Problems with elevator pitches The common problem with elevator pitches is that they often fall into a rhythm of what we do, our

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What “The King and I” can tell us about relationship building

admin/ August 30, 2017/ Customer experience/ 0 comments

“Getting to know you Getting to know all about you Getting to like you Getting to hope you like me…” Did you ever catch “The King and I”, a romantic musical starring Yul Brynner and Deborah Kerr, featuring the song “Getting to Know You”.  Written by Rogers and Hammerstein, it’s an enduring hit about the developing relationship between two unlikely,

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The importance of happy customers

admin/ August 24, 2017/ Business/ 0 comments

It is often said that the most important sale as you start out is your second sale as it demonstrates the legitimacy for what you offer. It’s the beginning of a journey to win and keep customers because without them, you have no business. So, you’d think businesses would treat their customers with the greatest respect, like gold-dust. Unfortunately, history

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Finding your feet and your first customer

admin/ August 18, 2017/ Business/ 0 comments

Your first customer is critical. They don’t just bring in your first revenues but legitimise you’re offering and prove there’s a market for what you do. How well you do in the future depends on how good is your start. I was once employed in a high-tech industry where there were only two providers, one of which had 98% of

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Say ‘hi’ to Berenice, our newest member

admin/ August 17, 2017/ Community/ 0 comments

Q: Hi Berenice and welcome to CambridgeSpace – what made you want to try Coworking and would you recommend it to others? A: I am new in Cambridge and it seemed like the perfect timing to get a sneak peek of the co-working experience… I love it! So, yes, if given the chance… try it! It is always refreshing to be around people working in absolutely different things than you are and getting the chance to meet people you probably wouldn’t have

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Standing out from the pack

admin/ August 10, 2017/ Business/ 0 comments

As a freelancer or someone running a small business, your ability to stand out from the competing pack and be seen by the sort of customers you really want, can be quite a challenge. It’s not always easy to pick out, with confidence, exactly how you offer something that you worry might limit your opportunities or miss the audience you

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Say ‘hi’ to Matt Sullivan, our newest member

admin/ July 14, 2017/ Community/ 0 comments

Q: Hi Matt and welcome to CambridgeSpace – what made you want to try Coworking and would you recommend it to others? A:  I would always recommend co-working. I used Ideaspace before and not only is it great for getting you dressed and out of the house – you meet amazing people who can always bring a different perspective to

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Do you have what it takes to be an entrepreneur?

admin/ July 4, 2017/ Business/ 0 comments

Do you have what it takes to be an entrepreneur? It was a great session on Thursday 29th June, as I welcomed a panel of 5 successful business leaders to impart their words of wisdom to a packed crowd of budding entrepreneurs at CambridgeSpace. Since joining CambridgeSpace as a ‘Wizard’, I thought it would be great to understand the journey

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Cambridge’s new station – Cambridge North

admin/ May 27, 2017/ Transport/ 0 comments

Cambridge North opened to commuters on Sunday 21st May 2017, with the very first train being the 08:54 from Cambridge. But it wasn’t just the commuters, people arrived throughout the day on their on bikes and with their families, to get a peek at the design of the new station especially the metal cladding on the main building and footbridge

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